- What problem were you trying to solve when you initially came across our product or service? [This question belongs in a short post signup Interview you send directly to new customers 1 hour after they sign up, so they have a better recollection of what they were looking for]
- How much would you pay for service X? This question doesn't result in reliable answers. It's better to just try out what people would actually pay by either increasing your price for small customer group (please don't pick the germans ) , or for new product make a (fake) payment page and see if people pay. You could ask "How much time (or money) would this feature save you? Or how much is -some outcome- worth to you? (and take 15% of that as a price).
Process module 010+User+Interviews+and+Sales into this page